LONDON- Shopzilla, Inc today unveiled its new company logo that represents the new visual identity for the company, in line with its mission of changing retail for the better across its growing portfolio of products and services for retailers, advertisers, content publishers, and consumers.
The new logo draws from the company’s heritage as a trusted authority in online shopping. The streamlined typography and bold colour palette reinforce the company’s distinguished image, combined with a modern spin on its iconic and beloved flaming shopping cart, representing Shopzilla’s upbeat and innovative company culture.
“Our new logo truly represents the next phase in the evolution of Shopzilla, Inc. We are passionate about changing retail for the better and believe that our new brand identity reflects our position as a key influencer in helping shoppers shop and sellers sell. We created this new logo as a reminder to our partners and customers of our commitment to this mission. Our collective passion for this work leads us to innovate and find solutions that continue to evolve our growing portfolio of products.” said Bill Glass, President of Shopzilla, Inc.
The new logo represents Shopzilla, Inc’s continued evolution in products and services for shoppers, retailers, content publishers, and advertisers. Its websites of the same moniker, Shopzilla.com , Shopzilla.co.uk , Shopzilla.fr and Shopzilla.de , will also be rebranded with the new mark.
About Shopzilla, Inc.
Shopzilla, Inc. manages a premier portfolio of online shopping brands in the US and Europe, consisting of Bizrate, Beso, Shopzilla, PrixMoinsCher, and SparDeinGeld. Shopzilla connects shoppers with over 100 million products from tens of thousands of retailers with its unique portfolio of engaging and informative websites. Reaching a global audience of over 40 million shoppers each month through both its destination websites and affiliate network, Shopzilla is a leading source of sales and consumer feedback for online merchants and retail advertisers. With offices in Los Angeles, San Diego, and London, the company operates sites and business services in the United States, the United Kingdom, France and Germany. Shopzilla, Inc. is owned by Scripps Networks Interactive (NYSE:SNI).